How RoadMapping Works | RoadMapping

T: +353 (1) 442 8014
M: +353 (86) 826 3040
info@roadmapping.ie

The tools to solve your challenge...

Your RoadMapping will utilise a range of proven rapid and lean business planning methodologies. 

Here are some of the RoadMapping tools we have used to help companies like yours.

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- Online Business Tools
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Customer Development
A lean methodology that tests the key ideas and features of your project/business against real customer insights.

Market Analysis
In depth, expert market analysis on your prospective marketplace, industry, customers and competitors.

Risk Assessment Report
Have the tough questions already fully explored and answered for yourself. Confidence that your idea is conceptually robust will help you convey that belief to your potential investors.

Name, Logo & Visuals
Professional, accessible and memorable. A name to stand behind with accompanying visuals to impress and lift your idea above the crowd.

Elevator Pitch
Professional investors are bombarded with business pitches on a daily basis. Have the pitch to grab attention and engagement quickly.

Customer Engagement Plan
A practical and easy to implement plan to build early customer established excitement and engagement using digital marketing concepts and channels.

Marketing Strategy
A detailed and costed marketing strategy with recommendations and a specific practical plan, detailing what marketing channels should be utilised by your business, and the most effective blueprint to execute your unique strategy.

Brand Guidelines
Know exactly how to talk about your concept in every situation and be able to communicate it to investors and customers, helping you to build a strong brand persona based on value.

Developer’s Specification
A fully costed technical requirement to help you get the best fixed price for your development.

Content Requirement
A fully specified content requirement will help define your investment requirement and define delivery timelines with accuracy.

Clickable Prototype
A fully clickable digital prototype that will demonstrate your concept in the clearest possible way.
Customer Development
A lean methodology that tests the key ideas and features of your project/business against real customer insights.

Clickable Prototype
A fully clickable digital prototype that will demonstrate your concept in the clearest possible way.

Developer’s Specification
A fully costed technical requirement to help you get the best fixed price for your development.

Content Requirement
A fully specified content requirement will help define your investment requirement and define delivery timelines with accuracy.

Customer Engagement Plan
A practical and easy to implement plan to build early customer established excitement and engagement using digital marketing concepts and channels.
Customer Development
A lean methodology that tests the key ideas and features of your project/business against real customer insights.

Market Analysis
In depth, expert market analysis on your prospective marketplace, industry, customers and competitors.

Risk Assessment Report
Have the tough questions already fully explored and answered for yourself. Confidence that your idea is conceptually robust will help you convey that belief to your potential investors.

Name, Logo & Visuals
Professional, accessible and memorable. A name to stand behind with accompanying visuals to impress and lift your idea above the crowd.

Elevator Pitch
Professional investors are bombarded with business pitches on a daily basis. Have the pitch to grab attention and engagement quickly.

Customer Engagement Plan
A practical and easy to implement plan to build early customer established excitement and engagement using digital marketing concepts and channels.
Customer Development
A lean methodology that tests the key ideas and features of your project/business against real customer insights.

Marketing Strategy
A detailed and costed marketing strategy with recommendations and a specific practical plan, detailing what marketing channels should be utilised by your business, and the most effective blueprint to execute your unique strategy.

Market Analysis
In depth, expert market analysis on your prospective marketplace, industry, customers and competitors.

Name, Logo & Visuals
Professional, accessible and memorable. A name to stand behind with accompanying visuals to impress and lift your idea above the crowd.

Brand Guidelines
Know exactly how to talk about your concept in every situation and be able to communicate it to investors and customers, helping you to build a strong brand persona based on value.

RoadMapping it...

Getting started
Ready for RoadMapping?

Pre-Discovery
Our first challenge is to get into the nitty gritty of your concept as quickly and accurately as possible. We'll meet with you or connect over skype, and we'll ask the questions that will bring to light every aspect of your idea. This will enable us to immerse ourselves fully in it and determine which kind of RoadMapping engagement would be best suited to your requirement.

Day 1: Discovery Session
Bringing your project to life...

A full-day Discovery Session is at the heart of why you would choose to work with us. This is a full day interactive workshop undertaken by a panel of experts and yourself with the objective of matching specific solutions to the goals you want to achieve. It will be a lively and honest forum that will utilise cutting edge methodologies from several different fields of modern business development to reach a consensus about your needs in respect of your project’s success, the methods required to meet them and a framework to plan, cost and coordinate their development.

Day 2: Development Session
From thinking to doing...

We’ll present our findings and analysis from the Discovery Session and undertake further workshop exercises to advance and develop the framework for a functioning strategy and practical plan for your project.

Day 3: Delivery
Armed with the tools for success...

At the close of your RoadMapping engagement our panel will further convene to assemble the components of your RoadMapping Folio. For example, if you have undertaken a RoadMapping for Online Business you would receive: a Clickable Prototype, a Developer’s Specification, a Content Requirement and a Customer Engagement Plan.